Guides and articles from Telegram Ads Observer on Telegram advertising.
A practical guide to watching competitors' Telegram ads: where sponsored messages appear, why no tool sees every ad, how to read country labels, which keyword and channel alerts to set up, and what stays invisible to any ad archive.
A dated log of what changed in Telegram Ads from late 2024 to September 2026: new placements in search, bots and video, Suggested Posts, Toncoin renamed Gram, CPM floors, Russian rules, Banner in Bot and an API-token screen in the cabinet. Each entry links to its source.